AgTech Success Story

Agtech leader streamlines incentives across 100 countries
A global leader in the agricultural technology sector, this multinational company specializes in the production of agrochemicals and seeds. Operating in over 100 countries and employing more than 30,000 people, the company plays a vital role in enhancing global food security.
As part of a broader HR transformation initiative, the company sought a comprehensive compensation management solution to support both its executive and sales incentive strategies.
Annual revenue ($)
Employees
Countries of operation
Incentive plans
CHALLENGE
Modernizing compensation during organizational transformation
Following a major acquisition, the company needed to rapidly shift its long-term incentive (LTI) plans for executives from equity-based to cash-based models. Simultaneously, it faced persistent challenges in managing its global sales incentives.
Manual Excel-based processes were being used to run over 500 complex and region-specific compensation plans, with difficulties in goal setting, payout accuracy, and performance visibility. Previous attempts to implement alternative solutions—both in-house and third-party—had failed due to cost or technical limitations.
SOLUTION
Implementing a scalable platform for executive and sales incentives
The company first selected beqom to manage its global LTI program for 600 executives. The need for an agile compensation solution required the organization to look outside their HR suite, selecting beqom for its robust LTI functionality.
beqom was chosen for its flexibility and adaptability to manage the many different plans, calculations, and parameters. With advanced capabilities such as deferred and prorated compensation and income simulations, beqom offered a future-ready solution that integrated seamlessly with the company's Workday HR system.
In 2019, the company expanded its use of beqom to include sales performance management (SPM) for 5,000 salespeople across 90 countries. The SPM solution allowed for centralized management of diverse plans and offered simulation features to boost employee motivation. Integration with Salesforce and Workday ensured cohesive alignment across systems.
“When evaluating technology to enable our HR transformation, we could not afford to compromise on our compensation strategy, requiring a flexible and powerful compensation system with the ability to expand to sales commissioning and benchmarking in the future.”
BENEFITS
Achieving a unified and agile compensation strategy
The implementation of beqom’s total compensation solution enabled the company to streamline and modernize its approach to both executive and sales incentives.
By replacing disparate, manual processes with an integrated digital platform, the organization gained greater accuracy, flexibility, and control over compensation management across its global workforce.
This transformation enhanced strategic alignment, improved employee engagement, and ensured scalability for future needs.
- Enabled fast transition from equity- to cash-based LTI plans post-acquisition
- Replaced fragmented Excel-based sales compensation processes with a centralized platform
- Supported over 500 unique sales plans with region-specific parameters
- Empowered sales employees with real-time simulations for performance incentives
- Integrated seamlessly with Workday and Salesforce to eliminate compensation errors, improve security, and reduce compliance risks
- Positioned the organization for scalable growth in compensation management
“After having tried other solutions, we found that beqom was the only software that could handle our array of sales compensation plans and the many metrics that we use to calculate incentives, giving us the power to truly link compensation to performance on a global basis.”
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